{"id":43,"date":"2022-09-07T16:12:43","date_gmt":"2022-09-07T16:12:43","guid":{"rendered":"https:\/\/blews.media\/blog\/?p=43"},"modified":"2022-09-07T16:12:43","modified_gmt":"2022-09-07T16:12:43","slug":"dirty-little-secrets-about-the-recession-your-business-and-how-digital-marketing-can-save-it","status":"publish","type":"post","link":"https:\/\/blewsmedia.com\/blog\/20220907\/dirty-little-secrets-about-the-recession-your-business-and-how-digital-marketing-can-save-it\/","title":{"rendered":"Dirty little secrets about the recession, your business and how digital marketing can save it"},"content":{"rendered":"

So, the last couple of years have been garbage. At least where it has come to business growth, profits and generally, \u2018fun\u2019. No ifs, ands or buts about it – a pandemic leading into a recession sucks.<\/p>\n

We can debate the politics of it all day long, but when it comes down to sides, I\u2019ll pick green. I\u2019ll take trying to get businesses more business and get employees more wages over political red v. blue boxing matches.<\/p>\n

Simple, I know\u2026 but it’s the way I feel.<\/p>\n

In this post, I\u2019m going to talk about the recession. Specifically, I want to give you the dirty little secret of digital marketing in a recession and how your business can make use of it. Literally, by the time you are done reading this, you will have a few tools, one HUGE one actually, that you can use that is completely recession-proof. 2008 proved it, just as this current one is proving it.<\/p>\n

Before we start, I know what you\u2019re thinking…<\/p>\n

\u201cWhat kind of an asshole are you to say something is recession-proof?\u201d<\/strong><\/em><\/p>\n

Let\u2019s make this simple, and you tell me if one of these is not like the others…<\/p>\n

The businesses that used this strategy BEFORE the pandemic and our current recession are doing really well online. The businesses that worked on it and implemented this strategy are doing good now and will for the next few years without too much upkeep. <\/p>\n

The businesses who haven\u2019t used it yet? Those are the ones complaining about nothing working online and they are tired of spending pointless money on their website, paid ads and social media and more.<\/p>\n

We are going to look at these secrets, these strategies and how to implement them WITHOUT hiring someone like me. I know, it seems counter-intuitive to sell digital marketing services while telling you that you don\u2019t need me, but I want to help. <\/p>\n

In fact, the first dirty little secret is that everything I\u2019m about to tell you isn\u2019t a secret at all. It\u2019s just that most people that are in the digital marketing space try to avoid talking about this to business owners.<\/p>\n

I might also go a little faster than you would expect in my explanations. There is a reason: you\u2019re a busy person. <\/p>\n

Who the f$*& am I to take up all of your valuable time???<\/p>\n

The core of the internet – your business website<\/h2>\n

So, your business website is literally the core of all of your digital marketing. Even a one-page website is better than having nothing and only relying on your social media profiles or some business directory as a contact point.<\/p>\n

Many businesses were smart enough to start, expand or upgrade their website during the pandemic.<\/p>\n

If you didn\u2019t, it’s not a problem. <\/p>\n

Just remember this wise, wise tip – OWN everything in your brand. Own the website, the layout, the hosting and your domain name. OWN WHAT YOU OWN!!!<\/p>\n

To maximize your website, you need something similar to this layout:<\/p>\n